1. why timely data so important for Elie tahari?
ans: Elie Tahari constantly tries to set trends, whether in fashion, business or technology. Elie Tahari, the founder, began his career running a small boutique in New York in the 1970s. From that modest start, Elie Tahari has become one of the hottest names in fashion . its usp is its speed of understanding trends and making clothes accordingly. for this its decision makers require timely data so that they can decide future strategy. Elie Tahari needed faster and more actionable information to speed decision making and keep its processes in sync with the fast changing market. Real-time insights on sell-through rates and inventory enable Elie Tahari to optimize store-level merchandising decisions, ensuring that the most popular fashions are in the right place, at the right time.
2. discuss the relationship in decision support application in production and sales.
ans:decision support applications serves a great deal in production and sales.considering this case Elie Tahari has also deployed a production system, BMS’ Vertex, that allows the company to electronically relay style sketches and garment specifications to its plants, monitor order shipments and track raw materials such as fabrics. now almost 40 factories are using web based systems
production
The system gives Elie Tahari a handle on its materials inventory. Apparel order lage amount of material which goes to their factories. If a style the following year called for the same fabric, the designer could order more without knowing that perhaps the company had more than enough from the previous year’s order. new system helped them in knowing which fabrics were already in stock, and whether they could be used when new or changed designs were ordered. In addition, it system allowed it to clearly transmit instructions for design changes to its plants..
Having a system to record changes is important to the design staff. When they receive a sample of a new jacket or dress, they often want to make changes to ensure the optimum look and fit of the garment. The system BMS delivered, however, didn’t have an option for recording designer changes,
Now, if designers notice that a jacket pocket is out of place or a dress sleeve is a little too long, they can make measurement notes in the system—and insert a diagram showing the manufacturers exactly what needs to be done—that become part of the order.
sales
New system tracks garments when they arrive, when and where they’re sorted and bundled for delivery to a retailer, and when they ship out. The system let Elie Tahari managers know exactly where is their product going and exactly in what amount
we see that how the sales and production is facilitated by decision support applications.
yeshwant(1ms07is119)
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